Nicholas Whittle, formed in 2004, is a leading sport & entertainment creative agency, working with well-known brands and personalities – maximising their commercial rights and strengthening their reputation.

The business started its focus in horseracing and today by natural and fruitful progression works in other areas such as football, rugby, music and motorsports.

We are a dedicated award winning team that is unassuming but generates a real impact. Our wealth of industry and commercial experience is proven by a prosperous track record in delivering innovative added value ideas to a range of diverse clients in sport and entertainment.

Nicholas Whittle does the right things, in the right way, for the right reasons, with the right people and at the right time.

About Nicholas Whittle
Nicholas Whittle
Steven Falk
Nick Marshall
Graham Flack
Nicholas Whittle

A graduate of Manchester University, Nicholas Whittle has over 10 years’ business experience in the sports and entertainment world, gaining significant hand-on exposure to the areas of talent & personality management, rights ownership, brand development, media distribution, contract negotiation and provision of wealth management services.

Nicholas started his career at World Sports Solutions, a company specialising in athlete representation and brand consultancy to professional sports teams. He then took up a position within the Formation Group (now SportFive).

In 2004 Nicholas set up, developed and managed Nicholas Whittle into a successful sport and entertainment creative agency. His keen interest in sport has been cultivated and encouraged through a strong family background in the horse racing world.

Nicholas is a Non-Executive Director for Jockey Club Racecourses.

Steven Falk

A graduate of Manchester University, Steven Falk was Head of Affinity Marketing (Europe) at Bank of America before he joined Manchester United in June 2001 as Director of Marketing.

He was a member of the Executive Committee of Manchester United Ltd and a board director of Manchester United Foundation (Trading) Ltd – the trading entity of the club’s charitable arm.

Steven is a UEFA Licensed Match Agent.


Nick Marshall

Nick is an English solicitor and has worked in several of Manchester’s premier law firms, dealing with a wide variety of corporate and commercial matters, including mergers and acquisitions, MBOs and MBIs, corporate restructurings and flotations, as well as a variety of media/sports law matters. His expertise in sports work includes:

  • Sponsorship and endorsement contracts
  • Merchandising and licensing contracts
  • Protection and exploitation of image rights and intellectual property rights generally
  • Television, publishing and other media agreements
  • Event regulation and tour agreements
  • Agents and managers’ contracts
  • Implementation of image rights arrangements

Nick has acted for the likes of Manchester United, the FA Premier League and the Williams F1 team as well as football and rugby players and managers, other football clubs and motor sport businesses, and sports goods manufacturers.

Graham Flack

Graham is a highly experienced editorial & PR photographer and is a great asset to the creative team at Nicholas Whittle.

Graham has worked with major financial institutions, global brands, advertising agencies, newspapers, magazines and personalities from sport & entertainment.

You always want to answer their telephone calls as you know it will be a profitable conversation!

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